There are many situations, across many different industries, where installing outdoor kiosks would prove a valuable investment.
Outdoor kiosk can be used for event check-in, ticketing, games, vending, order entry, wayfinding or sharing information. Placing a kiosk outside rather than inside can significantly reduce wait times and crowds.
However, there are several important considerations you should think about before installing outdoor kiosks.
What will the weather be like?
Outdoor kiosks aren’t just standard kiosks installed outside. They’re specifically designed to withstand a variety of temperatures and weather conditions.
But that doesn’t mean you shouldn’t think about the weather at all. There are a variety of additional components and design elements you can implement to protect against the weather.
If you’re in the UK, it’s inevitable that your kiosk will be rained on at some point – unless it’s under a shelter. Make sure it has appropriate waterproofing features in place.
It’s also important to have a robust heating and cooling system to ensure all components are protected from extremes of temperature.
Where will your kiosk be located?
Location is a key consideration when installing outdoor kiosks.
Firstly, you’ll need an even, sturdy surface to mount your kiosk on. If the ground is uneven or soft, you may need to put a concrete pad in place to support it.
Your kiosk will need to have access to a power supply, and often will need an internet connection. Make sure both of these are readily available in the place you want to put your kiosk.
You should also think about your kiosk’s location in relation to the sunlight. Its screen needs to be visible in all light conditions. Outdoor kiosks usually have high-brightness screens to make them readable in sunlight – but it’s also useful to position your kiosk to avoid direct sunlight as much as possible.
What are the cost implications?
There’s no getting away from the fact that installing outdoor kiosks is usually more expensive than installing indoor kiosks. Outdoor kiosks require a rugged, robust design with various security and weatherproofing features, and this makes them more expensive.
Think carefully about the potential benefits of installing outdoor kiosks as opposed to indoor kiosks. What problem will your outdoor kiosk solve? Could an indoor kiosk get the same results? The answers to these questions will help you determine how to get the best ROI from your kiosk solution.
Installing outdoor kiosks: a summary
Installing outdoor kiosks could be a great way to reach an audience you would otherwise miss out on.
Think carefully about the weather, location and cost relating to your proposed kiosk solution, as these will all impact on its ROI.
If you’d like to know more about our range of kiosk solutions, get in touch today – we’d love to help out.